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Ethical Consumerism Isn’t Dead, It Just Needs Better Marketing

Harvard Business Review

Ethical consumerism is the broad label for companies providing products that appeal to people’s best selves (for example, fair trade coffee or a purchase that includes a donation to a charitable cause). This pessimistic stance stems primarily from the lower sales of ethical brands. We cannot shop our way to a better world.”

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What Kind of Happiness Do People Value Most?

Harvard Business Review

Nobel Prize winner Daniel Kahneman described this distinction as “being happy in your life” versus “being happy about your life.” But what kind of happiness do people want? Is it happiness experienced moment-to-moment? Or is it being able to look back and remember a time as happy?

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The End of Economists' Imperialism

Harvard Business Review

Economic imperialism" was the name he gave to this phenomenon (and to his article, which was published in the February 2000 issue of the Quarterly Journal of Economics ). Lazear acknowledged one such indicator in his article — the invasion of economics by psychological teachings about cognitive bias.

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