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Branding the Aspiring Novelist | In the CEO Afterlife

In the CEO Afterlife

Personal branding isn’t new; Fast Company made Tom Peters article a lead story more than ten years ago. A literary agent would look more favorably at a book on the workings of the human brain from a notable brain researcher than from John Bell. My positioning shtick is my background as a former CEO of a Fortune 500 company.

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How Jamie Dimon Became a Risk Factor

Harvard Business Review

The annual 10-K report that JPMorgan Chase filed with the SEC in February includes a 13-page section on "Risk Factors." to strip him of his Chairman title. The Corporation''s post-Jamie-Dimon future is extremely uncertain. The shareholder proposal to split Dimon''s job is to a certain extent silly. Heineman, Jr.