Building Your Brand “Buddy the Elf” Style – Part 1 :: Women on.
Women on Business
DECEMBER 2, 2010
How endearing is your brand to your customers? What do you your customers believe and understand about your brand? What do you your customers believe and understand about your brand? Let’s use “Buddy the Elf” as an example for the four steps to brand building. Is it a niche business catering to a specific industry?
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