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How an Online MBA in Marketing Can Help You Transition Into a Marketing Career

Strategy Driven

An online MBA in marketing is a great way to transition into a marketing career. The business world constantly evolves, so marketers must stay current on new trends and technologies. This online MBA program in marketing prepares you to tackle the challenges of today’s fast-paced, data-fueled world.

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What Is Inbound Marketing, and Why Is Everyone Doing It?

Strategy Driven

While many businesses rely on traditional outbound marketing strategies to find new leads, this can be costly and even ineffective. What Is Inbound Marketing? Inbound marketing is a strategy in which a business creates high-quality content to attract potential customers and to build its brand. About the Author.

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3 Important Things I Learned About Social Media in 2010 :: Women.

Women on Business

LinkedIn – you wouldn’t think that artists and other creatives would use this professional social platform, but you’d be surprised at the thousands of us there are – I’ve “met&# some pretty interesting people there – it’s another audience to share your business info with.

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Introducing 100 Coaches: Pay It Forward Champions

Marshall Goldsmith

Authority on new technology and communication. Bill began his career with Hyatt Hotels Corporation. Dorie Clark – Marketing strategy consultant, professional speaker. Claire Diaz-Ortiz – Technology innovator and speaker. Alex Osterwalder – Co-founder Strategyzer. Faculty of Columbia Business School.

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Simple Methods to Grow Your Small Business

Strategy Driven

When done correctly, marketing campaigns have the power to advertise your products and services to a global audience, drive traffic to your site, and establish you as an authority in your industry. There are many different marketing strategies available to small businesses.

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Branding the Aspiring Novelist | In the CEO Afterlife

In the CEO Afterlife

Non-fiction writers require a ‘platform’, a means of marketing to an audience. I suppose this is partially as a technology executive, I think in startups and technology. Hey John, Best of luck with your writing career! Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant.

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