Strategy Driven
MARCH 19, 2020
With so many marketing strategies to choose from, it’s important for businesses to identify the best avenue for their business. From direct marketing to mobile, to social, your marketing platform should reflect your marketing goals as well as your target audiences, personality, budget, location and more.
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
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Strategy Driven
APRIL 11, 2019
The two marketing approaches are not meant to be used separately, but rather as an integrated, holistic way of reaching a target audience. There are more strategies to use – and campaigns to run – as well, which means there are more opportunities to take the target audience on a seamless journey both online and offline.
Strategy Driven
JUNE 18, 2020
Start with the Process of Defining Your Target Audience. First of all, you’re going to need to define your target audience. You should try to make sure that you choose an audience that you know is going to be interested in what you’re offering, and you can carry out market research and use focus groups to get a better idea of this.
Strategy Driven
JUNE 2, 2020
Direct marketing channel. You want to create a mobile app that exudes your business values and is attractive and functional for your target audience. Enlist the help of a digital product agency like Creitive that can help bring your app vision to life, from the branding to the actual app development.
HR Digest
JANUARY 18, 2023
According to a study by the Direct Marketing Association, email newsletters have an average ROI of $38 for every $1 spent. First and foremost, it’s crucial to understand your audience and what kind of content will motivate and interest them. Share the details on benefits and perks and how to access them.
Miles Anthony Smith
MAY 2, 2018
Establishing a personal brand carries even more weight when you’re responsible for developing and leading others. I have a documented track record of business development, operational planning, and leadership. Her sincere demeanor is obvious in everything she does, and her audience can't get enough of it. It will pay off.
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