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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

According to Forbes , “Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.” It grows sales.

Marketing 105
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James Bond, Dunder Mifflin, and the Future of Product Placement

Harvard Business Review

Audiences are increasingly skeptical. Research by Eva A. Product placement can also lower audiences’ evaluations of the focal entertainment product (the film or the show), as recently demonstrated by Andre Marchand and colleagues. And it’s particularly true when audiences like the film or show.

Bond 8