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7 Steps to Getting Your Startup Story Right

Rajesh Setty

Ideally, you should find a missing piece of the puzzle that will complete something important for your target audience. Some entrepreneurs quip back citing examples from Alexander Graham Bell to Steve Jobs who could not or did not do market research respectively but went ahead with amazing innovations. How do you do this? All the best!

Ries 70
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Put Failure in Its Place

Harvard Business Review

As we practice innovating we are propelled up a personal learning curve — and we begin to accomplish our dreams. Or is failure a tool that will help me innovate more effectively? When we sublimate the sadness, we risk losing our passion, an essential lubricant for the engine of innovation. Acknowledge sadness.

Ries 22
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Put Failure in Its Place

Harvard Business Review

As we practice innovating we are propelled up a personal learning curve — and we begin to accomplish our dreams. Or is failure a tool that will help me innovate more effectively? When we sublimate the sadness, we risk losing our passion, an essential lubricant for the engine of innovation. Acknowledge sadness.

Ries 19
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Build Your Reputation the Rachael Ray Way

Harvard Business Review

One minute, you've never heard of Eric Ries , and the next he's on the cover of Inc. magazine, speaking at major conferences, and advising the White House on innovation. The next challenge, once you've developed your expertise, is cultivating a receptive audience. Other times, the explosion onto the scene is fast and furious.

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The New Psychology of Business Models

Ask Atma

for business models draws on the work of several very bright entrepreneurs and thinkers, including: Alex Osterwalder, Steve Blank, Eric Ries, and Ash Maurya. This is a psychologically superior position because it allows for greater innovation, resilience and adaptability. 5) Target Audience – who will want this product?