Harvard Business Review

OCTOBER 15, 2012

It's about learning the right kind of lesson, or what Lean Startup guru Eric Ries describes as validated learning. I learned that moving away from the podium helped me have a conversation with and connect to my audience. Learning is the essential unit of progress for start-ups," writes Ries.

Ries 22

Ries Learning Curve Learning-by-Doing Bottom-up 22

Harvard Business Review

OCTOBER 15, 2012

It's about learning the right kind of lesson, or what Lean Startup guru Eric Ries describes as validated learning. I learned that moving away from the podium helped me have a conversation with and connect to my audience. Learning is the essential unit of progress for start-ups," writes Ries.

Ries 19

Ries Learning Curve Learning-by-Doing Bottom-up 19

Harvard Business Review

APRIL 2, 2013

They hire 20-somethings to manage the corporate Twitter account, and they are in the process of spending untold dollars on social media monitoring systems. While social platforms like Facebook and Twitter are massively popular, they're so topically diffuse that they can be poor places to target and market products to your audience.

Ries 8

Ries Brand Early Adopters Media 8

Harvard Business Review

NOVEMBER 22, 2012

Sometimes, it seems they've always loomed large: for decades, Michael Porter has been synonymous with strategy, and John Kotter with change management. One minute, you've never heard of Eric Ries , and the next he's on the cover of Inc. The next challenge, once you've developed your expertise, is cultivating a receptive audience.

Reputation 8

Reputation Case Study Ries Kotter 8

Harvard Business Review

JUNE 13, 2014

Tech start-ups employ the Minimum Viable Product (MVP) concept, made popular by Eric Ries in The Lean Start-Up , to test product hypotheses with minimal resources. what people we seek to engage – our target audience(s). A framework for defining and developing a MVB is the “6 What’s”: what we stand for – our brand essence.

Brand 9

Brand Ries Entrepreneur Agility 9

Ask Atma

MAY 5, 2012

Management 3.0 – a psychological shift. In my management 3.0 In this article, my description of management 3.0 for business models draws on the work of several very bright entrepreneurs and thinkers, including: Alex Osterwalder, Steve Blank, Eric Ries, and Ash Maurya. In the management 3.0 As a Management 3.0

Business Model 93

Business Model Ries Agility Entrepreneur 93

Harvard Business Review

JANUARY 23, 2014

Since 2012, I’ve co-hosted The Lean Startup Conference with Eric Ries. Even just offering it can draw proposals from strong candidates who are new to public speaking and can prompt managers to encourage promising stars to apply. For conference hosts, however, past performance need not be an indicator of future results.

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Conference Stage-Gate Proposal Ries 11