Is Social Media an Excuse for Brand Positioning Laziness? | In the.
In the CEO Afterlife
SEPTEMBER 19, 2011
Is Social Media an Excuse for Brand Positioning Laziness? Other than a casual Facebook page with a couple of dozen friends, I knew little of social media until I discovered Twitter in February, 2011. Thanks to social media, I’m re-engaged. Back in my CMO days, I would have had a field day with social media.
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