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Collaboration is the Key to Providing Consistent Brand Value

Leading Blog

This is a post by Libby Gill, author of Capture the Mindshare and the Market Share Will Follow. Lead by example and let people know that you don''t operate in silos. Marketing' As much as people love to over-complicate the topic of branding, simply put, a brand is a promise of value. Share information appropriately.

Brand 283
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Are You an Accidental Soul-Sucking CEO?

Joseph Lalonde

If retail operations can more reliably keep their discretionary relationships with people who have to pay for that relationship than we can with our employees, who earn their livelihood with us, we need to take a serious look at how we’re creating the environment for those relationships. It’s more than simply clumsy leadership.

CEO 161