Remove Blog Remove Blue Ocean Strategy Remove Marketing Remove Process
article thumbnail

Book Notes – Blue Ocean Strategy: How Leaders Drive Change

RapidStart Leadership

When I picked up Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, I thought it was going to be all about what the title suggests – developing successful business strategies, (possibly with some kind of nautical theme). It was about strategy. It’s a good book about strategy. Want to drive change?

article thumbnail

CEO Blog - Time Leadership

CEO Blog

CEO Blog - Time Leadership Friday, November 19, 2010 Mostly Links and Random Thoughts Today, I thought I would change it up a bit an just do a few links to content that might interest. I had feedback that my blog was turning into just a book review blog. My 20 minutes of blog time is up. I am feeling optimistic today.

Blog 189
article thumbnail

Business Model Generation : Blog | Executive Coaching | CO2 Partners

CO2

The Empathy Map looks like this: In this chapter the authors walk you through processes to arrive a enhanced design like Customer Insights, ideation, providing an introduction to the value of visual thinking, how to use prototyping, story telling, and Scenario Planning. Showing you how you can shift your perspective.