Blog Development Finance Mauborgne 
N2Growth Blog
OCTOBER 7, 2010
Renee Mauborgne - Co-author of Blue Ocean Strategy , Renee offered great insights on creating demand, most particularly on creating consumer demand where little or none previously existed. Copyright/Legal Privacy Resources Sitemap N2Growth Blog © Copyright 2010 N2Growth. Hope to cross paths again soon. All Rights Reserved
Harvard Business Review
MARCH 23, 2012
For example, I'm sure that most innovation practitioners wouldn't put baseball researcher Bill James on their list, but his mission to find patterns, develop theories, and overturn orthodoxy has greatly influenced my own thinking. Chan Kim , and Renee Mauborgne. Some readers have asked why I put A.G. Horace Dediu. Stefan Lindegaard.
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