Blue Ocean Strategy Levitt Management Products 
CEO Blog
NOVEMBER 11, 2010
But as I always say Leadership(Direction/Work on the right thing) before Management(efficiency). That is the thesis behind my Time Management book. It shines through in the book) Product "Be excellent or be gone". and "Do you consider the impact you have when selling your product or service?" Sweat the small stuff.
N2Growth Blog
OCTOBER 7, 2010
Renee Mauborgne - Co-author of Blue Ocean Strategy , Renee offered great insights on creating demand, most particularly on creating consumer demand where little or none previously existed. Smart leaders spend more time on creativity than productivity.&#
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