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Management Tools For Leaders: Red Ocean/Blue Ocean Strategy

Rich Gee Group

Tool #5 - Red Ocean/Blue Ocean Strategy This week, let’s understand how companies position themselves in the marketplace to succeed - The Red Ocean/Blue Ocean Strategy. History: Red Ocean/Blue Ocean is a strategy developed by W. Be the Big Fish in the pond.

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Book Notes – Blue Ocean Strategy: How Leaders Drive Change

RapidStart Leadership

Read on, if you are interested in driving change in your organization. [In When I picked up Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, I thought it was going to be all about what the title suggests – developing successful business strategies, (possibly with some kind of nautical theme). Click To Tweet.

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First Look: Leadership Books for May 2023

Leading Blog

Mauborgne Blue Ocean Strategy forever changed how the world thinks about strategy. In Blue Ocean Strategy , the authors, reveal another way to innovate and grow. How organizations adapt to this culture shock will determine whether they thrive or even survive and whether U.S.

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Revealing Leadership Insights From Thinkers50

Tanveer Naseer

Think about it: how organizations are run in 2014 is radically different from how they were run just ten years ago. Kim and Maubourgne, Korean and American, respectively, are the authors of Blue Ocean Strategy and a string of highly influential HBR articles. Who else could you learn from outside your organization?

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Uniqueness Helps When It Comes To Getting Investment

The Horizons Tracker

Chan Kim and Renée Mauborgne published their hugely influential book Blue Ocean Strategy, in which they popularize the concept of seeking unknown market spaces that are untainted by competition. “They are more likely to encourage management to implement these strategies, ” the researchers say.

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Closing the Gap Between Blue Ocean Strategy and Execution

Harvard Business Review

At the highest level, there are three propositions essential to the success of strategy: the value proposition, the profit proposition, and the people proposition. In this sense, the three strategy propositions provide an organizing framework to ensure an organization is taking a holistic approach to the formulation and execution of strategy.

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Find Your Next

CEO Blog

Find Your Next presents an organized way to do this. I did not follow the process through for any particular company - rather, I read the book (so likely did not get the same value someone would who actually took the steps and did the exercises) One of my all time favorite books is Blue Ocean Strategy.