Harvard Business Review

AUGUST 14, 2015

Reflecting this broader viewpoint, the company began to expand its market footprint, by, for instance, investing in a start-up that planned to sell furniture via the internet. In contrast to Starbucks, the Virgin brand strategy is a high-wire act that requires incredible management and marketing skill and creativity.

Brand 8

Brand Banking Apparel Strategy 8

Harvard Business Review

SEPTEMBER 16, 2014

A lot of businesses have pursued social responsibility more out of their marketing departments or as some sort of charitable donation. If you start seeing everything through the impact investing lens, it starts looking like you have a hammer and everything looks like a nail. Noble: Impact investing is about strategy.

Insurance 8

Insurance Bond Hedge Bottom-up 8

Harvard Business Review

APRIL 2, 2014

You’d have this beta with the market, so you have the riskless rate plus beta times the equity premium. A mini-glossary: beta is the amount that an individual stock fluctuates relative to the overall stock market, and the equity premium is the difference in expected return between stocks and a “riskless” asset such as Treasury bonds.]. [A

CAPM 8

CAPM Discount Price Finance 8