Brand Management Career Marketing Media 
Strategy Driven
MAY 27, 2023
An online MBA in marketing is a great way to transition into a marketing career. The business world constantly evolves, so marketers must stay current on new trends and technologies. This online MBA program in marketing prepares you to tackle the challenges of today’s fast-paced, data-fueled world.
Talent Anarchy 1
AUGUST 25, 2023
In today’s ever-evolving job market, individuals are constantly on the lookout for career paths that promise stability, growth, and fulfillment. One such path that often flies under the radar is consumer non-durables a good career path. But is it a good career path?
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N2Growth Blog
JANUARY 16, 2011
Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric. If not, then this post is for you.
N2Growth Blog
APRIL 20, 2010
Avoid controversy, maintain a high likeability factor, consistently and proactively engage your customers, be a business of character that engenders trust and confidence with your target market(s), produce a quality product or service at a competitive price point, and provide great customer service.
Women on Business
JUNE 26, 2012
Without the consumer’s ability to visualize a brand, however, it is destined to fail. In today’s business environment, marketing efforts such as direct mail and SEM establish the brand and present it to the public at large. If an effective brand building strategy is created through marketing, the brand succeeds.
Skip Prichard
NOVEMBER 16, 2021
“Building something as important as your personal brand and reputation requires the same attention you would give any crucial career asset.” Michael’s publisher was preparing for a high-profile publicity tour and media attention was growing. I love speaking with young people as they start off their careers. Lida Citroen.
N2Growth Blog
JUNE 11, 2010
I’m going to tell you the cold hard truth about social media…what you need to know that most people won’t tell you. While anyone can have a social media presence, not everyone possesses social media influence. It’s clear to those in the know that social media is a universe of the haves and have nots.
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