Remove Brand Management Remove Ethics Remove Leadership Remove Operations
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Poor Customer Service: The Writing is on the Wall

The Practical Leader

” He felt customer service was well ingrained throughout his operation. The company featured service in their marketing with convincing and clever branding, they had a customer service department, and they provided extensive service training to frontline staff. Most Brand Management is Misguided and Makes Things Worse.

Ethics 49
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Nabob and the Coffee Kerfuffle: How the 120-year-old brand managed to maintain its challenger status.

In the CEO Afterlife

Speciality coffee shops are competing with retail brands for consumers’ attention in the grocery aisle, new coffee formats are being introduced (such as single-cup brewing systems), and U.S. The change in management, which included Bell and Powell, meant a big change in how the company would operate in the following decades.

Brand 100