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Brand Exposure

N2Growth Blog

Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric.

Brand 382
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How to Build a Brand | N2Growth Blog

N2Growth Blog

The preceding description paints the perfect illustration of why branding is one of my favorite topics…It is complex. Unless you are a very large enterprise it is unlikely that you have the time, money, staffing, or external professional relationships to execute a brand management strategy such as the one outlined above.

Brand 271
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Managing Board Relations | N2Growth Blog

N2Growth Blog

In today’s post I’ll deal with a skill set that all successful CEOs excel at…managing board relations. What’s interesting to me is that of all the constituencies that CEOs must deal with, the relationship with a board of directors is among the easiest to manage.

Blog 334
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Customer Experience Management | N2Growth Blog

N2Growth Blog

I was recently asked the following question: “What is the difference between CRM and CEM, or is there any difference between the two?&# In a previous post I addressed the practice of Customer Relationship Management (CRM) in fairly great detail. As most of you know I am a huge fan of well conceived CRM initiatives.

Blog 304
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Best Leadership Blogs 2010 | N2Growth Blog

N2Growth Blog

mikemyatt: A leaders Intellect should not be a depreci. Our Freedom. mikemyatt: The rigidity of a closed mind is the first s. mikemyatt: More thx @BradAustin1 @LeadershipWatch @GBSL. mikemyatt: RT/mention thx @AMAnet @SmartBrief @Leadersh. mikemyatt: RT thx @ArtPetty @Leadershipfreak @jdregan @.

Blog 366
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The Heart of a Warrior

N2Growth Blog

There are many so-called management gurus in today’s politically correct world who would take great exception to what I’m putting forth in today’s post. mikemyatt: A leaders Intellect should not be a depreci. Our Freedom. mikemyatt: The rigidity of a closed mind is the first s. mikemyatt: More thx @BradAustin1 @LeadershipWatch @GBSL.

Brand 353
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Toxic Work Environments | N2Growth Blog

N2Growth Blog

Smart leaders see themselves as protector of culture, defender of those under their charge, champion of brand, and steward of trust. offers quick, practical management tips and ideas from HBR.org. A bad attitude isn’t something good leaders take lightly. link] Most Tweeted Articles by Leadership Development Experts [.]