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Morning Advantage: How Tide Detergent Became a Drug Currency

Harvard Business Review

In fact, one Safeway in Maryland was losing $10,000 to $15,000 worth of Tide merchandise a month, and it seems the detergent spree has spread from Maryland to the rest of the United States. Now, that’s what I call brand loyalty. McGregor argues that Obama needs to include "unconventional voices" on his team as well. The reason?