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Startup Marketing: Three Ways to Efficiently Market Your Start-Up Company

Strategy Driven

Many companies in the United States spend a decent chunk of their funds on marketing. companies spend at least 10% to 12% of their yearly budget on marketing alone. However, digital start-up companies can’t afford to spend as much as most companies because they usually start with high expenses.

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Five Strategies to Cut Costs as a New Business

Strategy Driven

Stick to Your Budget Every business owner knows the importance of their annual budget, helping them to plan for the year and, hopefully, yield good profits. However, it can be hard to stick to your budget, especially as a small business owner who often has to deal with unexpected expenses.

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How To Handle Employee Cyber Security Training

Strategy Driven

If your employees’ financial and personal information is leaked to intruders, your company may lose a lot. Most employees in various companies have fallen victim to phishing scams, causing great losses to the company. That’s why every organization should give their employees basic cybersecurity training.

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5 Fleet Management Hacks to Keep Your Company Costs Low

Strategy Driven

Efficient fleet management is an essential aspect of running a successful business, especially for companies that rely on the transportation of goods and services. Why Efficient Fleet Management Is Good For Your Bottom Line Efficient fleet management is integral to the financial success of any company with a transportation component.

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5 Reasons to Hire a Marketing Automation Expert Instead of Going DIY

Strategy Driven

Marketing automation is undoubtedly an excellent way to streamline your marketing operations. So, you may be considering doing your own marketing automation instead of hiring a professional. So, you may be considering doing your own marketing automation instead of hiring a professional.

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101 Things I Learned in Business School

Leading Blog

B USINESS is not a discipline, but an endeavor made up of disciplines such as accounting, communications, economics, finance, leadership, management, marketing, operations, psychology, sociology, and strategy. Lesson: A profitable company may be chronically short of cash. Lesson: If all options appear to be equal, get more information.

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How to Handle Change

Lead Change Blog

Posted in Leadership Development As market conditions, budgets and consumer needs change, companies will have to adjust to remain successful. According to a study conducted by IBM, the need for company leaders to lead change is growing, but the necessary leadership skills are diminishing. [.]

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