article thumbnail

Leadership and Competition

N2Growth Blog

In the military we valued actionable intelligence, studied our enemy’s strengths and weaknesses, developed a battle plan around a solid strategy, and executed our tactical mission as if our lives depended on it - because they did. Do you have a business intelligence platform? that can cause disruption in the market.

article thumbnail

Why the Best Strategies Blend the Digital and Physical

Skip Prichard

Quality products that don’t break build customer loyalty. What are some ways to cultivate and develop this skill? More tactically, we saw companies with strong stamina have multiple business lines over time in order to add diversity to their business models. And, yet, great customer service keeps customers coming back.

Strategy 141
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

IT Organizations Built to Last

Strategy Driven

Investing in research and development helps to establish this culture and ensure the company will remain ahead of the curve. This type of progressive workplace culture nurtures loyalty to the company – especially in younger employees. Socially responsible companies have also been shown to develop greater employee pride.

article thumbnail

The world is going mobile. Are you moving or standing?

Strategy Driven

Social media is there at the forefront of mobile app development – whether you’re there or not. Relate Articles: Complimentary Resource – The Truth About Mobile Business Intelligence: Five Common Myths Debunked. Going mobile is not an option. Reprinted with permission from Jeffrey H. Gitomer and Buy Gitomer.

article thumbnail

Meet Your Company's New Chief Customer Officer

Harvard Business Review

But when we dug more deeply into their previous work history, we found titles like "Consumer Engagement Lead," "VP, CRM & Loyalty Program Development," and "VP, Direct Response Marketing" — all customer intelligence positions. But they do understand the importance of data in addressing business questions.

Company 14
article thumbnail

Retailers Turn to "Soft Surveillance" to Fight Customer Anonymity

Harvard Business Review

For example, Tesco uses vast data sets culled from decades of customers' Clubcard use to make pricing decisions, influence shoppers to buy specific items, and build loyalty. Can anything be learned about shoppers who don't carry loyalty cards? But that approach doesn't tell a firm about a new or transient customer. Casual browsers?

Retail 12
article thumbnail

Data Analysis Should Be a Social Event

Harvard Business Review

What kinds of products or types of communication are going to increase customer loyalty? On the management side, there is increasing evidence that co-creative processes involving consumers and other stakeholders can have a transformative effect on key processes such as new product development. Here''s how it works in data analysis.