Business Model Engineering Financial Leverage Innovation 
Harvard Business Review
MARCH 21, 2013
Who is the world's most innovative company? Last year , number crunchers at Forbes found that Salesforce.com is the company with the highest "Innovation Premium" baked into its stock price. Perhaps a company's ability to innovate doesn't last long. There's no doubt: measuring "innovation" is a fuzzy business.
Harvard Business Review
MARCH 21, 2013
Who is the world's most innovative company? Last year , number crunchers at Forbes found that Salesforce.com is the company with the highest "Innovation Premium" baked into its stock price. Perhaps a company's ability to innovate doesn't last long. There's no doubt: measuring "innovation" is a fuzzy business.
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