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April 2021 Leadership Development Carnival

Lead Change Blog

It’s like shadow-boxing against something that isn’t real; wasting energy on controlling the imaginary damage, instead of addressing the real problem. You need to be proactive in helping your employees develop a strategy for remaining marketable and valuable through these transitions. ” Find Joel on Twitter at @JoelGarfinkle.

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The Case for Investing More in People

Harvard Business Review

In research for our book, Time, Talent and Energy, my co-author Michael Mankins and I found that such investments do indeed pay off: The top-quartile companies in our study unlocked 40% more productive power in their workforce through better practices in time, talent and energy management. Yet, only one in eight employees are inspired.

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CMOs and CEOs Can Work Better Together

Harvard Business Review

But she also realized that the company needed to develop greater marketing muscle to drive a commercial transformation. As she put it, “Our markets are going through dynamic change. It must be marketing. And she put marketing in charge of an organization-wide growth program. Who should lead our transformation?

CEO 8
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The Big Picture of Business – Doing Your Best Work on Deadlines: Mobilizing the Energy for Best Business Success

Strategy Driven

I watch them to experience the magical energy of live performances. Learn when deadline crunch time is best to accomplish the optimum business objectives. Power Stars to Light the Business Flame , by Hank Moore, encompasses a full-scope business perspective, invaluable for the corporate and small business markets.

Energy 58
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The CEO of Kimberly-Clark on Building a Sustainable Company

Harvard Business Review

FALK : In 1996, I picked up responsibility for our Energy & Environment group. We had already made a lot of progress in reducing energy consumption and water usage, improving forestry policies, and limiting air and water emissions, but my predecessor thought we should set some stretch goals for 2000. It’s been a huge success there.

CEO 8
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Listen to Your Employees, Not Just Your Customers

Harvard Business Review

Many companies love customer feedback, but only a handful have devoted as much energy to employee feedback systems. Measuring Marketing Insights. Companies that want the insights from linked systems can navigate the organizational complexities with these six steps: Align feedback systems around high-level business objectives.

Survey 8
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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

65 Content Marketers List the 44 Content Marketing Agencies Crushing It (Plus 70 Tips & 78 Myths Dispelled) ​Digital marketing is becoming harder to ignore as we now live in a world of internet ubiquity. Click "READ MORE" to see the 44 content marketing agencies and 70 related tips from the experts!

Marketing 105