Remove Career Remove Ethics Remove Marketing Remove Public Relations
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Make It, Don't Fake It

Leading Blog

Of all the business and career memes to gain popularity, few have compromised integrity in business, leadership, and personal success more than the expression “Fake it till you make it.” Horn then takes us through her journey as the CEO of a public relations and marketing communications agency. It gets us by.

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162
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Are You A Super-Connector?

Rich Gee Group

Restauranteurs, headhunters, lobbyists, fundraisers, public relations people, politicians, and journalists are the best super-connectors because it’s their job to know EVERYONE.&# I have introduced you to each other with the highest of ethics and earnestness. Have a great day! Guess what? Unported License.

Licensing 331
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Featured Instigator: Eileen McDargh

Lead Change Blog

When asked about a subject that is not currently taught universally in school but should be, Eileen commented on the importance of education about ethics. Eileen has a BA in Speech Communication from the University of Florida and did graduate work at the University of California, Irvine.

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Be an Advocate for Yourself :: Women on Business

Women on Business

Mentoring is defined as career advice and guidance and sponsorship is advocacy. High performing women need to take control of their own career advancement. Communicate your intention to advance your career. Here’s the bottom line: you need to take control of your career. They need to advocate for an advocate or sponsor.

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Health, Wellness, and a Giveaway to WomenonBusiness Readers

Women on Business

20 Best Marketing and Social Media Blogs by Women from Forbes Includes WomenOnBusiness.com Forbes.com published a list of the top 20 marketing and. Summer Giveaway from Women on Business Thanks to CSN for offering another giveaway to WomenonBusiness.com readers.

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Five Mistakes We Make at Networking Events

Women on Business

Marketing – It’s Simple! Jody Gabourie, the recently retired Canadian “Marketing Plan Queen”, knew. Effective business networking skills are essential to meeting other individuals. Power Up Your Networking With 3 Key Strategies By now you’ve gotten the message that networking is a.