Lead Change Blog

DECEMBER 7, 2015

Welcome to the December 2015 edition of the Leadership Development Carnival! David shares, “Debra Jason gives us the Eight Secrets for Succeeding in Business along with amazing practical advice that let you grow your business today in her book Millionaire Marketing On a Shoestring Budget. Let’s Get Started.

Leadership Development 150

Leadership Development Development Leadership Open-book 150

Rajesh Setty

MAY 11, 2011

This is a case study of MySizeFinder – from the idea to going live. Months 2-6: Research on Sizing Charts and App Development. Developing the application on her own was not an option. She hired our friends at Mokriya (who were awesome) to help with the development. Creating the Apple Developer Account.

Case Study 45

Case Study Press Release Brand Banking 45

Harvard Business Review

JANUARY 17, 2011

Each one apparently accompanied by a breathless press release describing how it represents genuine innovation, not to mention fabulous design. They've got to export stuff to the developed world to do it — and then, to keep the momentum going, lend developed countries enough to keep buying those exports. But really.

Press Release 15

Press Release Short-term Globalization Long-term 15

Harvard Business Review

APRIL 16, 2013

To find out if this is the case, a good place to start is with what I call the True Value Test : Take a representative sample of your organization''s priority target customers. Such organizations send mixed messages to the market, muddying their value proposition. Communication Marketing Strategy'

Bottom-up 8

Bottom-up Press Release Sample Decentralization 8

Strategy Driven

FEBRUARY 3, 2012

Business development has occurred primarily by accident or through market demand. Because of economic realities and the increased numbers of firms providing comparable services, the notion of business development is now a necessity, rather than a luxury. Business development. Marketing Program. Direct marketing.

Positioning 50

Positioning Company Strategic Planning Guidelines 50

Miles Anthony Smith

MARCH 3, 2018

Evergreen Content Case Study: Why Long Form Content Performs Infinitely Better on Google’s Search Engine You’re probably wondering to yourself, “I don’t believe SEO works anymore.” Or maybe you don’t buy into content marketing and its efficacy due to the overwhelming amount of content out there.

Content 56

Content Video Short-term Case Study 56