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Turning Observation into Innovation

Leading Blog

Corporate anthropologists, like traditional anthropologists, explains Andi Simon in On the Brink , look “at a company as a new and unfamiliar culture” to arrive at fresh insights. Andi Simon is a corporate anthropologist that wants to help you do just that—act like an anthropologist for your own organization (or life).

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Know Your History, Purpose and Direction

CoachStation

If you have not had the opportunity to view or read any of Simon Sinek’s material regarding marketing and to ‘ Start with Why ‘, I highly recommend you spend a few minutes doing so. It is my story that I would like to share via an abbreviated version of Maddy’s case study questions and my answers.