Harvard Business Review

OCTOBER 31, 2016

If you could hire only one more person for your organization this year, where would you make that hire? When we surveyed over 160 global executives, we found that companies who hired a dedicated channel manager to manage their third-party distribution relationships within the last five years reported a 11.1%

Marketing 8

Marketing Channel Management Incentives Survey 8

Strategy Driven

MARCH 18, 2011

In The Essential Advantage : How to Win with a Capabilities-Driven Strategy , Booz & Company’s Paul Leinwand and Cesare Mainardi maintain that success in any market accrues to firms with a coherence premium – a tight match between their strategic direction and the capabilities that make them unique. Let’s go after it.”

Resources 52

Resources Industry System Strategy 52

Harvard Business Review

FEBRUARY 12, 2016

In 1933, General Motors President and CEO Alfred Sloan established the automobile industry’s first full-time consumer research department under the direction of Henry “Buck” Weaver, a pioneer in market-based decision making. Because of the exponential growth of social media in recent years, and the fact nearly half of U.S.

Media 8

Media Automotive Globalization Active Listening 8

Harvard Business Review

MAY 2, 2011

It's tempting to think that people who aren't on board will eventually "self-select out of the organization" or, if you're the boss, you'll never have to be that hard-ass who says, "Sorry, but this is just how it is.". Alignment is always behind a winning market situation. the goals are aligned.

Brand 15

Brand Energy Price Long-term 15