Rich Gee Group

APRIL 13, 2023

Unpacking the Science Behind How We're Convinced and How to Use It Ethically As social creatures, we often seek shortcuts to navigate our complex world. Robert Cialdini examines these mental shortcuts and identifies six universal principles that influence our decision-making process.

Influence 195

Influence Cialdini Books Ethics 195

Coaching Tip

JANUARY 16, 2017

One of the most potent of the weapons of influence around us is the rule for reciprocation. Cialdini, author of The Psychology of Persuasion (William Morrow, 1993). So what is the law of reciprocity and how can you use it in your personal and business lives? Source: Paul J.

Cialdini 70

Cialdini Performance Review Engineering System 70

Coaching Tip

APRIL 1, 2013

Rule for Reciprocation: "One of the most potent of the weapons of influence around us is the rule for reciprocation. Cialdini, author of "The Psychology of Persuasion" (William Morrow, 1993). The help you receive may come from distant corners of your network.".

Social Capital 139

Social Capital Cialdini Mentor Incentives 139

Harvard Business Review

FEBRUARY 19, 2013

selling, but also persuading or influencing) has become an essential component of nearly everyone's job in the modern workplace. There might also have been a touch of aversion to the idea of selling — many of us wonder if it's right, ethically-speaking, to persuade someone to buy or believe something. Everyone is in sales.

Cialdini 8

Cialdini Influence Self-aware Learning-by-Doing 8

Harvard Business Review

APRIL 11, 2016

Using emotion, spin, or relationships to influence others feels unfair, even if there is convincing research that shows they can be effectively applied strategically and ethically. Robert Cialdini’s book Influence: The Psychology of Persuasion shows the tremendous benefits to understanding social psychology.

Politics 8

Politics Cialdini Open-book Career 8