Commitment Goal IRR Marketing 
Harvard Business Review
FEBRUARY 7, 2012
When addressing the company's aspirational goal of using 100% renewable energy, Bedore said two noteworthy things. And the commitment to green energy has helped Walmart take third place on the U.S. We worship internal rates of return (IRR) to our detriment. look at where the investment gets us.
Harvard Business Review
SEPTEMBER 24, 2014
It’s a perfect storm bringing us to two important tipping points: one of belief and commitment to action, and one of economics. This week, an important coalition of coalitions, We Mean Business , launched with its own report and commitment by large organizations to recognize the reality of climate science and the ability to act on it.
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