Company Ethics Porter Price 
Harvard Business Review
APRIL 26, 2011
Michael Porter and Mark Kramer's article in January's HBR tries to advance our world's shared values by arguing that doing right is the best long-term business strategy. But first, let's praise Porter and Kramer. Their article puts Porter's reputational weight behind an idea that in itself has, well, shared value.
Harvard Business Review
NOVEMBER 13, 2012
In better times, companies are attracted to ideas that help them do their work more effectively. In transition periods, during big technological shifts or the ends of recessions, companies often turn their aspirations to growth through innovation. It's a perspective that has gone universal and is embedded in the way a company operates.
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