Strategy Driven

AUGUST 28, 2015

That’s why I advise businesses, write books, speak at conferences and more. Mine was legendary humorist and media figure Cactus Pryor. I was 10 years old and wanted to be the Dick Clark of local media. That was a cue for the studio DJ to play a commercial for the Career Shop, a clothing retailer. About the Author.

Pryor 50

Pryor Mentor Learning-by-Doing Audience 50

Harvard Business Review

JULY 28, 2015

Let’s look at a few examples of powerful summaries: “Pharmaceutical marketing executive with 20 years of experience creating commercial infrastructures, growing brands, and optimizing product value throughout launch, re-launch, and sunset life cycles across all customer segments—payers, physicians, and patients. Add to Cart.

Pharmaceuticals 8

Pharmaceuticals Retail Long-term Industry 8

Harvard Business Review

JUNE 12, 2018

Companies in multiple industries are already altering their approaches in changing urban markets. The technology and media company Intersection builds on revenue from advertisers to offer cities free “Links” kiosks to expand public Wi-Fi. Weighing the three questions below can help business leaders prepare for this shift.

Real Estate 9

Real Estate Company Transportation B2C 9

Harvard Business Review

JUNE 17, 2016

Standing on stage on September 9, 2014 at Apple’s Worldwide Developer’s Conference (WWDC), Tim Cook announced, “We’ve created an entirely new payment process, and we called it Apple Pay.” And should retailers agree to take the new payment method? She paid in the blink of any eye. PayPal went on deathwatch.

Retail 8

Retail Business Model Press Release Strategy 8

Harvard Business Review

DECEMBER 29, 2011

The video, an interview about his agenda-setting article, " Creating Shared Value ," kicked off a year of revisiting our current economic system across our book , blog , and magazine channels, and it produced some of our best rich media features: Illustrated timeline. Social Media's Untapped Power. The Good Company: Then and Now.

Video 14

Video Porter Charisma Customer Loyalty 14

Harvard Business Review

FEBRUARY 6, 2013

The media attention generated by its novelty had died down and, in spite of incremental technological improvements, sales were slipping. For Alexis Products to survive, Steph needed to either come up with another hit — quickly — or formulate a cohesive strategy to take on the language-learning market as a serious competitor.

Case Study 8

Case Study Retail Learning-by-Doing Education 8

Harvard Business Review

JANUARY 16, 2013

In Las Vegas for a conference last week, I heard that question more times that I could count. When you study the art of branding, any good book on the subject will — at some point early on — turn to the etymology of the word "branding" in terms of marketing and communications. "When did you hit your goal?"

Brand 8

Brand Advertising Technology Hotels 8

Harvard Business Review

MARCH 5, 2013

In the throes of apprehending the future of advertising, much has been, and will be, said about new channels, emergent technologies, innovative measurement protocols, morphing agency roles and the like; much less, probably, about how we actually create marketing that works, that's worth consuming, and that's worth running in any channel.

Advertising 8

Advertising Brand Marketing Film 8

Strategy Driven

OCTOBER 25, 2013

Crisis management is so much more than handling of the media. Unfortunately, the follow-through never transpired after the media coverage died down. At a later news conference, OSHA announced that it was assessing its smallest fine, as a result of the forthright way in which my client had handled the crisis. by Hank Moore.

Crisis Management 79

Crisis Management Crisis Risk Management Budgeting 79

Strategy Driven

DECEMBER 15, 2010

SAS – Providing organizations with THE POWER TO KNOW ® SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. About the Authors Ed Hughes is a SAS Product Manager and frequently published SAS Institute author and conference presenter.

Resources 50

Resources Process Constraint Objective 50

Harvard Business Review

FEBRUARY 1, 2016

In B2B contexts, for example, rep performance in similar territories often varies by 300% between top and bottom quintiles, and in retail stores selling productivity typically varies by a factor of three to four. It’s also a tough talent market, especially in sales. A recent survey of 159 SaaS firms with at least $2.5

CRM 8

CRM B2B Price Budgeting 8

Harvard Business Review

NOVEMBER 19, 2018

“How long does it take for her to interact with a market that isn’t nearly monopolized?” have grown more concentrated in the past 20 years, meaning that the biggest firms in the industry are capturing a greater share of the market than they used to. That’s not how Vox Media does it. IT Does Matter.

Software 8

Software Company Competitive Advantage Henderson 8

Harvard Business Review

JANUARY 5, 2017

media has come under intense scrutiny, with analysts , politicians, and even journalists themselves accusing it of bias and sensationalism — of having failed us — in its coverage of the presidential election. The media did exactly what it was designed to do, given the incentives that govern it. my answer is a sobering no.

Media 11

Media Advertising Fixed Costs Content 11