Remove Conflict of Interest Remove Ethics Remove Marketing Remove Training
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What You Can Do to Improve Ethics at Your Company

Harvard Business Review

It’s hard for good, ethical people to imagine how these meltdowns could possibly happen. many of us face an endless stream of ethical dilemmas at work. We were surprised that 30 leaders in the study recalled a total of 87 “major” ethical dilemmas from their career histories. Wells Fargo. Volkswagen.

Ethics 9
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Narrowing the Chasm Between PR Professionals and Wikipedia

Harvard Business Review

Public relations and communications professionals—and the academic programs that train them—find themselves operating in a radically new environment. Many of the more venial sins are the result of a widespread lack of understanding and education about Wikipedia’s standards about conflicts of interest.

PR 8
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The Big Picture of Business – Business Lessons to be Learned from the Enron Scandal

Strategy Driven

There were no checks and balances for members of the supply train. Spokespersons were not media-trained, nor media-friendly. Enron did not demand enough accountability, fairness, ethics and operational autonomy from its outside auditor. There was a conflict of interest in alliance with Enron…not objective enough.