Consensus Marketing Operations Trends 
Strategy Driven
JANUARY 29, 2021
The consensus seems to be that it is alright. With an untold amount of startups in the current atmosphere and a market that seems to change every second, there is a measure of instability that can occur when a company operates on an unstable foundation. Communicate and Know the Purpose.
Harvard Business Review
DECEMBER 10, 2015
Many of us are familiar with the hazards of Groupthink - when teams or organizations operate on autopilot and feel a general false sense of invulnerability. In some rare cases, individuals are able to push back against team consensus and help organizations recognize and proactively respond to changes in the competitive landscape.
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Harvard Business Review
MAY 14, 2013
They''re a keystone of what we call a "future-back" approach to strategy, which unlike the "present forward" nature of most strategic-planning processes, doesn''t operate under the assumption that tomorrow will be pretty much like today, and the day after pretty much more of the same. Finally, it is imaginative.
Harvard Business Review
AUGUST 29, 2013
The trend towards more extreme weather appears to be continuing around the globe. So just when electric systems need to operate flawlessly — whether to power air conditioners, pump water, or heat homes — long-term challenges to power grids are multiplying. While the labor challenge is especially stark in the U.S.,
Harvard Business Review
AUGUST 25, 2016
But their impact on sales has been underwhelming, primarily because they ignore the needs of one key constituent: the frontline employee working to make the best possible marketing decisions day by day. Measuring Marketing Insights. Some just give up entirely and look for a different role. Insight Center. Turning data into action.
Miles Anthony Smith
NOVEMBER 7, 2019
65 Content Marketers List the 44 Content Marketing Agencies Crushing It (Plus 70 Tips & 78 Myths Dispelled) Digital marketing is becoming harder to ignore as we now live in a world of internet ubiquity. Click "READ MORE" to see the 44 content marketing agencies and 70 related tips from the experts!
Harvard Business Review
MARCH 7, 2017
The process by which a network of nodes confirms the record of previously verified transactions, and by which it verifies new transactions, is known as a consensus protocol. Both of these trends have led to an increased interest in private blockchains, which could ultimately give businesses a greater degree of control.
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