In the CEO Afterlife

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Why Strategy Withstands the Test of Time

In the CEO Afterlife

Inherent in that is content constraint – for good reason. These constraints better define the brand’s relationship with customers. This strategy of category constraint continues. Engagement is critical, but not at the expense of sticking to brand/company’s character and core positioning. This is what guides content.

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Who Makes Resolutions Come True? YOU

In the CEO Afterlife

Define the constraints. scenario as it applies to the constraints that are keeping you from your quantitative and qualitative goals. These are the ‘softer’ factors that include empathy, stress, contentment, how you lead, how you inspire, and how you impact others. Most of them will emerge from the goal definition exercise.

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What’s Holding YOU Back?

In the CEO Afterlife

Define the constraints. scenario as it applies to the constraints that are keeping you from your quantitative and qualitative goals. These are the ‘softer’ factors that include empathy, stress, contentment, how you lead, how you inspire, and how you impact others. Most of them will emerge from the goal definition exercise.

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The Best Things in Business are Free

In the CEO Afterlife

Whining about the economy, budget constraints, and low-cost competition does nothing to improve a company’s strategic health. I spent an entire career espousing the power of creativity, and the companies I touched did very well by it. As for today, Red Bull and Google stand out as quintessential idea machines.

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Strategy for Non-Strategic Leaders

In the CEO Afterlife

These are the folks who don’t know the difference between strategy and tactics – those who view strategy as a needless constraint. Many senior managers haven’t the foggiest idea how to do this.

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How to Create a Personal Brand Strategy Statement

In the CEO Afterlife

Firstly, understand the constraints. The strategy and the positioning for a personal brand isn’t that different from a product or service brand; your intent is to position yourself in the best way possible to achieve the desired objective. To most of you the objective is to advance your career. So let’s get to it.

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Gretzky, Gates, Zuckerberg: Can they see the Unseen? | In the CEO.

In the CEO Afterlife

The constraint in most of these companies is the fear of failure. With this kind of success so well-publicized, you’d think every major corporation would encourage their leaders to practice a similar philosophy. This is not the case, especially within the “old economy” industries.

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