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How CMOs and CROs Can Be Allies

Harvard Business Review

But the advent of Big Data, sophisticated modeling techniques, and robust algorithms are opening a door to cooperation and opportunities that have never been possible before. The ability to offer financing gave the technology vendor a point of differentiation that helped it beat its revenue projection for the year.

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David Wiener’s 40 Rules for Business, Management and the Rest of Life

Leading Blog

Thinking back on the lessons I learned when I was wet behind the ears, it strikes me that the technologies, financial methodologies, and expectation levels when I cashed my first paycheck were profoundly different than today. To do that, you need to obtain the cooperation, support, and goodwill of many people. Now make it happen.