Harvard Business Review

FEBRUARY 26, 2014

But does it also risk being innovatively insulting, as well? Of course, people should always be respectful—“Golden Rule” and all that. But a larger global innovation insight here demands top management attention. Innovation increasingly blurs technical and marketing distinctions between “ lead users ” and “early adopters.”

Innovation 8

Innovation Early Adopters Management Disruptive Innovation 8

Harvard Business Review

JANUARY 31, 2013

They encourage viral marketing through early adopters. It is clear that the high cost and complexity of traditional drip irrigation has limited its adoption, especially among the vast majority of the world's 600 million small-plot farmers. So how to reduce these risks and accelerate early adoption?

Early Adopters 8

Early Adopters Payback Period NGO Influence 8

Harvard Business Review

APRIL 11, 2011

A few are entrepreneurial start-ups desperate for closer ties with their early adopter clientele. Without exception, these companies want to be seen as innovative and customer-centric in equal measure. Are they there primarily to learn more about the host's innovation roadmap and strategic aspirations?

Software 14

Software Critical Success Factor Early Adopters B2B 14

Harvard Business Review

MAY 21, 2012

Many successful innovations work because they create a new market. This is, of course, hardly a new point. Its marketing budget was mainly focused on affluent people who liked being early adopters. The gamble worked and Yellow Tail successfully made wine a working class product. There's an important lesson here.

Marketing 8

Marketing Blue Ocean Strategy Mauborgne Early Adopters 8

Harvard Business Review

SEPTEMBER 11, 2013

If your MVP is a worse product than your imagined final version, success validates your idea; failure, on the other hand, doesn''t necessarily invalidate it. If your MVP offers a better experience, then failure invalidates your business model; success doesn''t necessarily validate it. The Two Kinds of MVP.

Productivity 8

Productivity Products Early Adopters Business Model 8

Harvard Business Review

JULY 27, 2017

Gimmy’s task was clear but highly demanding: to reimagine the way BMW innovates. To fill the void and build such a new BMW startup unit, Gimmy partnered with an experienced innovation manager from BMW, Matthias Meyer. Gregor and BMW faced a crucial question: “How can the BMW Group, as a company, co-innovate with startups?”

Venture Capitalist 8

Venture Capitalist Meyer Innovation Fixed Costs 8

Harvard Business Review

MARCH 31, 2017

But we believe that successful firms can treat cognitive technologies as an opportunity to evolve or grow from previous work. Two good examples of combining well-established practices with cognitive technology to achieve business success are American Express and Procter & Gamble. Insight Center. The Age of AI.

Supply Chain 8

Supply Chain Technology System Early Adopters 8

Harvard Business Review

MARCH 5, 2014

Of course, identifying Moneyball-like metrics and boosting individual performance remains vital. Of course, the MLB, NBA, NFL and FIFA are hardly perfect analogues to either gigantic global enterprises or Silicon Valley start-ups. Sports teams, of course, compete in physical time and space.

Team 8

Team Sports Franchising Conference 8

Harvard Business Review

SEPTEMBER 11, 2013

If your MVP is a worse product than your imagined final version, success validates your idea; failure, on the other hand, doesn’t necessarily invalidate it. If your MVP offers a better experience, then failure invalidates your business model; success doesn’t necessarily validate it. The Two Kinds of MVP.

Productivity 8

Productivity Products Early Adopters Business Model 8

Harvard Business Review

FEBRUARY 5, 2016

If you want to be the kind of nimble business that can make the most of successive waves of tech innovation, you need human beings who can adapt to change. Smart organizations have recognized that introducing new technology into the workplace isn’t about hardware or software: it’s about wetware , also known as human beings.

Skills 8

Skills Organization Software Tools 8

Harvard Business Review

AUGUST 19, 2015

And, while this should, of course, be accompanied by constructive, privately delivered criticism , various studies and articles, including this recent HBR piece , have touted the benefits of positive reinforcement. But how do you create, maintain and support a successful real-time peer review program to make sure it delivers on its potential?

Peer Review 8

Peer Review Review System Attrition 8

Harvard Business Review

OCTOBER 1, 2018

Like digital platforms, social media, martech, fintech, and numerous other innovations, the spoils of blockchain may go to early adopters who commit to ruthless innovation. Of course, the $73 is just an average over nearly one billion active users. Related Video. Whiteboard Session: How Does Blockchain Work?

Marketing 11

Marketing Advertising Technology Content 11

Harvard Business Review

APRIL 15, 2013

Innovative digital marketing approaches in social media, CRM, and other areas dominate the discussion. You can see a strong precedent for this in the open source software movement, which didn''t go mainstream until its early adopters progressed through the ranks. How could this be?, The Digital CMO.

CIO 8

CIO Marketing CRM Information Technology 8

LDRLB

APRIL 7, 2014

DAVID: And the book in that aim is the latest culmination of that goal, Ready to Be a Thought Leader: How to Increase Your Influence, Impact, and Success. And then of course, aligning to trends, aligning to the big future that you’re trying to bring about, that you’re committed to. DENISE: (laughs). .”

Open-book 74

Open-book Influence Books Entrepreneur 74

Harvard Business Review

SEPTEMBER 26, 2011

Here's how they did it, and how they're using social media tools to become more agile, to share knowledge, and to increase the speed of innovation. And, once it is built, they have a stake in its success." Senior executives studied the early adopters and tracked adoption rates in monthly meetings.

Media 15

Media Productivity Products Company 15

Harvard Business Review

JULY 12, 2017

This spread of risk, of course, also prevented a merchant from absconding with his ship’s goods and never reuniting with the other traders; he’d have too much to lose. Rather, they can become early adopters of the technology. However, even these commodity offerings can find ways to innovate and survive.

Insurance 11

Insurance Industry Policies Market Penetration 11

Harvard Business Review

DECEMBER 2, 2010

But of course, every single thing almost never goes perfectly. Its success will depend on the ability to create a market for the idea. As a result, it's extremely difficult to sell innovation to this consumer. It means you are on the edge at all times. It makes life itself an emergency. It puts the edge much further away.

Marketing 14

Marketing Mass Marketing Early Adopters Venture Capitalist 14

Harvard Business Review

MARCH 14, 2017

Loyalty programs are ripe for some kind of disruptive innovation that would make them easier to use. The Explainer: Disruptive Innovation. Early adopters could benefit considerably. Of course, the introduction of one or more blockchain platforms unifying multiple loyalty programs could pose a number of risks.

Loyalty 12

Loyalty Customer Loyalty Travel Hotels 12

Harvard Business Review

MARCH 19, 2015

“You don’t want to send people who are tech-savvy on a course because that’s a waste of time,” he says. ” “It’s most important not that early adopters adopt, but that influencers adopt,” Mankins emphasizes. “Getting those folks on board early is critical.”

Technology 8

Technology CRM Training System 8

Rajesh Setty

SEPTEMBER 27, 2011

Over the course of 2010, the work did gain momentum, and we were joined by many of our readers from around the world who decided to make this resolution their own. By November 2010, we launched the 1M/1M website, including an early version of the premium program.

Entrepreneur 54

Entrepreneur Stage-Gate Finance Incubator 54

Harvard Business Review

APRIL 8, 2014

IBM saw these online social systems for investing in new ventures and decided they would like to develop a similar system internally for selecting innovative projects. Given the success of the program in 2013, IBM’s CIO decided to invest $7 million to expand iFundIT in 2014.

Software 8

Software CIO Early Adopters Project 8