Harvard Business Review

MARCH 19, 2015

Bringing new technology and tools into your organization can increase productivity, boost sales, and help you make better, faster decisions. What can you do to increase early and rapid adoption? ” Here are some ideas for encouraging the adoption of a new technology. Choose technology wisely.

Technology 8

Technology CRM Training System 8

Harvard Business Review

FEBRUARY 26, 2014

Of course, people should always be respectful—“Golden Rule” and all that. Innovation increasingly blurs technical and marketing distinctions between “ lead users ” and “early adopters.” Your lead users or early adopters may be technically brilliant. Google Glass may be a technical tour de force.

Innovation 8

Innovation Early Adopters Management Disruptive Innovation 8

Harvard Business Review

JANUARY 31, 2013

They encourage viral marketing through early adopters. It starts with a trickle : To illustrate this challenge from my own experience, let's look at the example of drip irrigation , a technology that has been around for more than 50 years. So how to reduce these risks and accelerate early adoption?

Early Adopters 8

Early Adopters Payback Period NGO Influence 8

Harvard Business Review

SEPTEMBER 26, 2011

He became an early adopter of social computing tools to communicate with employees, and in the process became a role model for adoption among his senior executive team, as well as the employee population. And, once it is built, they have a stake in its success." People support what they help to build ," says Burke.

Media 15

Media Productivity Products Company 15

Harvard Business Review

DECEMBER 24, 2013

The difference with analytics, of course, is that you don’t stop with the intuition — you test the hypothesis to learn whether your intuition is correct. Of course, as with hypotheses, it’s important to confirm that your intuitions about where to apply analytics are actually valid. But how about with big data?

Customer Loyalty 13

Customer Loyalty Loyalty Early Adopters Information Technology 13

Harvard Business Review

MARCH 31, 2017

There is a tendency with any new technology to believe that it requires new management approaches, new organizational structures, and entirely new personnel. That impression is widespread with cognitive technologies — which comprises a range of approaches in artificial intelligence (AI), machine learning, and deep learning.

Supply Chain 8

Supply Chain Technology System Early Adopters 8

Harvard Business Review

FEBRUARY 5, 2016

Smart organizations have recognized that introducing new technology into the workplace isn’t about hardware or software: it’s about wetware , also known as human beings. If you want to be the kind of nimble business that can make the most of successive waves of tech innovation, you need human beings who can adapt to change.

Skills 8

Skills Organization Software Tools 8

Harvard Business Review

OCTOBER 1, 2018

Blockchain technology is not well understood and subject to a lot of hype. However, there are many reasons to invest the time now to understand the technology and begin exploring specific marketing applications for your industry. Blockchain technology allows for near-zero transaction costs—even on microtransactions.

Marketing 11

Marketing Advertising Technology Content 11

Harvard Business Review

SEPTEMBER 11, 2013

If your MVP is a worse product than your imagined final version, success validates your idea; failure, on the other hand, doesn''t necessarily invalidate it. If your MVP offers a better experience, then failure invalidates your business model; success doesn''t necessarily validate it. The Two Kinds of MVP.

Productivity 8

Productivity Products Early Adopters Business Model 8

Harvard Business Review

MARCH 5, 2014

Of course, identifying Moneyball-like metrics and boosting individual performance remains vital. Of course, the MLB, NBA, NFL and FIFA are hardly perfect analogues to either gigantic global enterprises or Silicon Valley start-ups. Sports teams, of course, compete in physical time and space.

Team 8

Team Sports Franchising Conference 8

Harvard Business Review

AUGUST 25, 2014

Instead, he told me that Aloft is betting that its customers would rather interface with a robot than a person, and that they’ll value proximity to the next big technology. And, of course, that it will free up staff to do more “human” work. Tell me what success looks like for Botlr. Technology'

Hotels 8

Hotels Technology Early Adopters Travel 8

Harvard Business Review

SEPTEMBER 11, 2013

If your MVP is a worse product than your imagined final version, success validates your idea; failure, on the other hand, doesn’t necessarily invalidate it. If your MVP offers a better experience, then failure invalidates your business model; success doesn’t necessarily validate it. The Two Kinds of MVP.

Productivity 8

Productivity Products Early Adopters Business Model 8

Harvard Business Review

AUGUST 19, 2015

And, while this should, of course, be accompanied by constructive, privately delivered criticism , various studies and articles, including this recent HBR piece , have touted the benefits of positive reinforcement. But how do you create, maintain and support a successful real-time peer review program to make sure it delivers on its potential?

Peer Review 8

Peer Review Review System Attrition 8

Harvard Business Review

OCTOBER 18, 2016

On May 7th, 2016, Joshua Brown, a 40-year-old entrepreneur and technology enthusiast from Canton, Ohio, was sitting behind the wheel of his Tesla Model S sedan when a tractor-trailer turned across his path. And so most experts agree that self-driving car technology will reduce the number of crashes and fatalities.

Participative 8

Participative Technology Learning-by-Doing Early Adopters 8

Harvard Business Review

APRIL 8, 2014

But with the rise of digital technology, and with it the ability to get immediate feedback from customers and communities, crowdsourcing has become a powerful alternative for driving important decisions. Given the success of the program in 2013, IBM’s CIO decided to invest $7 million to expand iFundIT in 2014.

Software 8

Software CIO Early Adopters Project 8

Harvard Business Review

OCTOBER 12, 2018

Netflix’s global growth is a big factor in the company’s success. internet companies have scaled internationally, of course (Facebook and Google are two obvious examples). Fernando Trabanco Fotografía/Getty Images. This is a remarkable achievement for a company that was only in the U.S.

First-mover Advantage 8

First-mover Advantage Globalization Content Operations 8

Harvard Business Review

OCTOBER 12, 2018

Netflix’s global growth is a big factor in the company’s success. internet companies have scaled internationally, of course (Facebook and Google are two obvious examples). Fernando Trabanco Fotografía/Getty Images. This is a remarkable achievement for a company that was only in the U.S.

First-mover Advantage 8

First-mover Advantage Globalization Content Operations 8

Harvard Business Review

JULY 27, 2017

This meant that the company was leaving out huge innovation potential — thousands of startups with billions of funding — that could help BMW innovate anything from core vehicle technology (batteries, sensors, artificial intelligence software) to manufacturing innovations (internet of things, cybersecurity, robotics).

Venture Capitalist 8

Venture Capitalist Meyer Innovation Fixed Costs 8

Harvard Business Review

APRIL 15, 2013

You can see a strong precedent for this in the open source software movement, which didn''t go mainstream until its early adopters progressed through the ranks. Last year, Gartner predicted that by 2017, the CMO''s technology budget will exceed the CIO''s. Information & technology Marketing Social media' The Digital CMO.

CIO 8

CIO Marketing CRM Information Technology 8

Harvard Business Review

DECEMBER 2, 2010

Each post will examine the challenge from a different perspective, including design, technology, urban planning and more. But of course, every single thing almost never goes perfectly. Its success will depend on the ability to create a market for the idea. Triple the U.S. population by three. It makes life itself an emergency.

Marketing 14

Marketing Mass Marketing Early Adopters Venture Capitalist 14

LDRLB

APRIL 7, 2014

DAVID: And the book in that aim is the latest culmination of that goal, Ready to Be a Thought Leader: How to Increase Your Influence, Impact, and Success. And then of course, aligning to trends, aligning to the big future that you’re trying to bring about, that you’re committed to. DENISE: (laughs).

Open-book 74

Open-book Influence Books Entrepreneur 74

Harvard Business Review

JULY 12, 2017

This spread of risk, of course, also prevented a merchant from absconding with his ship’s goods and never reuniting with the other traders; he’d have too much to lose. Rather, they can become early adopters of the technology. Sponsored by DXC Technology. Crossing the Digital Divide.

Insurance 11

Insurance Industry Policies Market Penetration 11

Harvard Business Review

MARCH 14, 2017

How Blockchain Works Here are five basic principles underlying the technology. Best known as the technology behind bitcoin, blockchain enables a ledger of transactions to be shared across a network of participants. How technology is transforming transactions. Early adopters could benefit considerably.

Loyalty 12

Loyalty Customer Loyalty Travel Hotels 12