Strategy Driven

DECEMBER 10, 2021

Once the product-development stage concludes, a fancy marketing campaign is used to glamorize the team’s hard work, labor, and perseverance, ready to compete against other products of the same league. Now that the product is about to debut, a creative team put their heads together to create effective marketing campaigns.

Productivity 95

Productivity Products Planning Stage-Gate 95

Lead on Purpose

MAY 12, 2009

New products can spring from creative ideas, but these products need to fit the overall corporate goals established by Carol Bartz and her management team. Or, it could mean filter technology/product/service/experience (TPSE) ideas to align the TPSE portfolio with one or more strategies. This is the new corporate strategy for Yahoo.

Strategy 100

Strategy Stage-Gate Productivity Products 100

Mills Scofield

NOVEMBER 18, 2011

There is a big difference between “knowing that you can” and “deciding that you want to” and at Bettcher we use a toll gate product development process fashioned after Robert Cooper’s StageGate process. So into the “Scoping” stage we go and the learning begins.

Succession 70

Succession Industry Stage-Gate CFO 70

Harvard Business Review

JULY 5, 2011

Note: This post was written with Mark Sebell and Jay Terwilliger, managing partners at Creative Realities, Inc., Incremental innovation can be pushed down into the organization where the strategy is clear, decision metrics are understood, and management models like Stage-Gate create a level playing field.

Critical Success Factor 15

Critical Success Factor Innovation Stage-Gate Succession 15

Harvard Business Review

DECEMBER 29, 2011

In contrast, my client, the CEO of a new biotech company walks on stage, rolls up his shirt sleeve, and stops at the center of the stage. And venture capitalist John Doerr, who has invested in green technology, likes to say, "We can bail out the economy — we cannot bail out the environment."

Stage-Gate 15

Stage-Gate Venture Capitalist Reis Sports 15

Harvard Business Review

MAY 6, 2015

If this new crop of Chief Innovation Officers, company-bred venture capitalists, and creative catalysts can’t prove that they’re moving the needle on things that actually matter to their employer, their jobs will almost certainly evaporate. Stage-gate specific metrics, i.e. projects moving from one. The vision thing.

Metrics 8

Metrics Innovation Company Stage-Gate 8

Miles Anthony Smith

JUNE 5, 2018

Always keep up with emerging trends and technologies in your specific sector. One that feeds your creative side, connects you with people you love or work that changes the world. Their ability to stay ahead of trends and be technology savvy and direct in their communication, the strength of their emotional intelligence.

Career 74

Career Advice Succession Learning-by-Doing 74