CEO Blog

DECEMBER 27, 2010

CEO Blog - Time Leadership Monday, December 27, 2010 Wiki Brands According the the NY Time is a good season to forgive. Wiki Brands reinforces that the web has given great power to the consumer. All companies can do is "help" guide and transparently contribute to help the brand move the right direction. Over a foot.

Brand 189

Brand Blog CEO Ries 189

Lead Change Blog

JULY 25, 2016

Seasoned CEOs, hired for their industry experience and leadership abilities, may never actually have had to pivot and innovate in the way that today’s world requires: agile, fast, and iterative. At one conference I attended (the Direct Marketing Association, no less!)

CEO 150

CEO Short-term Long-term Conference 150

Women on Business

JANUARY 17, 2011

How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test. The same idea works for e-marketing. Are they using email blasts, social networking, relationships with key bloggers?

Marketing 162

Marketing Press Release Direct Marketing Discount 162

CO2

JANUARY 23, 2011

I remember when I was at the beginning of my career and calling on AARP as a direct marketer to do their work. His book Just Ask Leadership - Why Great Managers Always Ask The Right Questions (McGraw Hill 2009). Where has time gone. About the Author As President and Co-founder of ACI Telecentrics, Inc.,

Executive Coaching 74

Executive Coaching Strategic Planning Direct Marketing Taylorism 74

HR Digest

JANUARY 18, 2023

A newsletter is a powerful communication tool that helps keep your employees informed, engaged, and in the loop! According to a study by the Direct Marketing Association, email newsletters have an average ROI of $38 for every $1 spent. What is a newsletter?

Newsletter 64

Newsletter Team How To Creativity 64

Miles Anthony Smith

MAY 2, 2018

While many equate strong personal branding only to powerful leadership, there's a lot more that goes into crafting a personal brand statement. But even if you don’t have a team of direct reports, we are all leaders who come from different walks of life with varied experiences that shape our core values. ​ 2.

Brand 68

Brand Examples Career Godin 68

Strategy Driven

MAY 6, 2011

The biggest problem with business, in a one-sentence capsule, is: People exhibit misplaced priorities and impatience… seeking profit and power, possessing unrealistic views of purpose, and not fully willing to do the things necessary to sustain orderly growth and long-term success. You contribute much to the economy.

Strategic Planning 82

Strategic Planning Advertising Consultative Planning 82