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Management Tools For Leaders: Red Ocean/Blue Ocean Strategy

Rich Gee Group

Tool #5 - Red Ocean/Blue Ocean Strategy This week, let’s understand how companies position themselves in the marketplace to succeed - The Red Ocean/Blue Ocean Strategy. They present analytical frameworks and tools to foster an organization's ability to systematically create and capture "blue oceans"—unexplored new market areas.

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Unlocking the Potential of Less Than Truckload (LTL) Freight Shipping: Strategies for Efficiency and Cost Management

Strategy Driven

As businesses navigate an evolving market, they increasingly turn to Less Than Truckload shipping to transport goods cost-effectively and flexibly. Strategies for Cost-Effective LTL Freight Shipping Cost management in LTL shipping requires a multi-faceted approach.

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What Is CRO Marketing?

Strategy Driven

The marketing world is ever-evolving so you should always aim to stay ahead of the game in order to keep your business relevant. CRO marketing is a powerful tool business owners can use to do just that. CRO marketing is a powerful tool business owners can use to do just that. So what exactly is CRO marketing?

Marketing 112
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Are Direct Mail Postcards a Legitimate Marketing Strategy in 2021?

Strategy Driven

Just because there are newer methods of marketing does not mean the old tried-and-true methods no longer work. Direct mail postcards can still be a great marketing tool if they are done correctly. Take the time to learn about direct mail marketing to use it to the best advantage. The trick is to do it right.

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The Best Strategies for Your Association in 2023

Strategy Driven

Therefore, it is important for any association to develop strategies that will allow them to reach their goals. So, what are some of the best strategies for associations? Whether you are a relatively new association or you have been around for a long time, here are a few strategies to implement this year.

Strategy 121
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3 Marketing Strategies to Direct your Food Business towards Success

Strategy Driven

Restaurant marketing trends are continuously changing the digital works, and staying updated often seems a challenge. This saying holds good, especially when you’re keeping up with day-to-day restaurant management. And, choosing to ignore marketing for your restaurant is never an option. The Verdict.

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SMS & Email Are The Best Lockdown Marketing Strategies

Strategy Driven

The one place where you shouldn’t be decreasing spending is your marketing strategy. However, you must now tighten the scope to focus on strategies that will work the best in the current consumer climate. SMS and email strategies are head and shoulders above the rest and here is why. Opportunity for expression.