Harvard Business Review

JANUARY 4, 2016

companies spend millions annually on diversity programs and policies. Mission statements and recruitment materials touting companies’ commitment to diversity are ubiquitous. In terms of increasing demographic diversity, the answer appears to be not reall y. Are all of these efforts working?

Diversity 8

Diversity Policies Mission Statement Compliance 8

Miles Anthony Smith

NOVEMBER 7, 2019

If you want your B2B content to be great, invite your community to participate. Stay on top of all technological advances pertaining to marketing. Content creation objectives are as diverse as the platforms, media, and audience they want to engage in. If we build it, they will come" is the biggest marketing mistake.

Marketing 105

Marketing Content Audience Brand 105

Strategy Driven

JUNE 22, 2012

What is their commitment toward literacy, social services, health care, the environment, multicultural diversity and other key issues that really create a better life? Communications is fundamental to maintaining, but technology is only as good as the people using it. ‘Work Smarter, Not Harder.’ It’s a sales ploy.

Brand 50

Brand Analysis Advertising Software 50