To Lead Change, Explain the Context
Harvard Business Review
NOVEMBER 24, 2015
For example, one CEO of a large technology firm oscillated between major expansions (e.g. For instance, think of all the zigzags in strategic direction the old Hewlett Packard took as it went through four CEOs in a decade: first, the focus was on technology innovation, then it was on growth through acquisitions, and then on efficiency.
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