Ethics Examples Innovation NGO 
Harvard Business Review
DECEMBER 1, 2010
For example, GE has gone from despoiling the Hudson River to jumpstarting the electric car industry through its commitment to purchase tens of thousands of zero emission vehicles. As Jason Saul argues in his new book Social Innovation Inc. , we may now be in an era in which "companies drive profit from social change.".
Harvard Business Review
MARCH 8, 2013
The smartest minds in social innovation are increasingly committed to engaging with the private sector to make significant changes in areas like health, education, and poverty. What happens when you reverse that model and place these investments at the front-end of your corporate innovation strategy? The Innovation Continuum.
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