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Know Your History, Purpose and Direction

CoachStation

If you have not had the opportunity to view or read any of Simon Sinek’s material regarding marketing and to ‘ Start with Why ‘, I highly recommend you spend a few minutes doing so. CoachStation provides consulting and business advisory, coaching / mentoring and human resource related offerings.

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People Do Business With You…But Why?

Women on Business

According to author and thought leader Simon Sinek, people buy the “why.” By Maribeth Kuzmeski Why do people do business with you? Is it because of WHAT you do or is it because of WHY you do it? Over the past few weeks I’ve been asking clients and other professionals their “why.” Many times it doesn’t seem clearly defined.

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The Libor Scandal and the Price of Prosperity

Harvard Business Review

Now, let me couch this for you in the human terms of political economy — the terms in which you and I should rightly conceive of an "economy" as the sum of the enduring human good; not merely as a set of pipes for the grease of finance to be injected into. Who authors the destiny of nations? Whose rights are sacrosanct?

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