Ethics Innovation Management Ries 
The Horizons Tracker
MAY 31, 2021
. “Companies should recruit more women to their development teams not only for obvious ethical reasons but because this will improve performance. Indeed, women software engineers significantly differ from men in terms of personality traits, which are related to higher job performance, ethics, and creativity.
Harvard Business Review
OCTOBER 8, 2014
Recognize that innovation requires failure. In a world where competitive advantage is increasingly short-lived, as Columbia Business School professor Rita Gunther McGrath has described , successful companies have to bake innovation into their standard processes. Failure Managing yourself Personal effectiveness'
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