Finance Goal Parcell Short-term 
Harvard Business Review
APRIL 29, 2015
From time to time, the basis of competition in an industry shifts so dramatically that shifting with it requires a new long-term vision that calls for the organization to do things it never would have done in the past. Connecting Three Different Business Portfolios.
Harvard Business Review
OCTOBER 20, 2014
Why stock prices do what they do over the short term is an enduring mystery , and I’m not going to claim to solve it here. For example, if you sell a service that you’ll be delivering for the next twelve months, the costs and revenues are supposed to be parceled out over those twelve months, regardless of when the cash changes hands.
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