Finance Kaplan Marketing Metrics 
Strategy Driven
JULY 13, 2011
We talked extensively in this book about how accounting profits or profit growth as a sole performance metric doesn’t lead to value creation. Value: The Four Cornerstones of Corporate Finance by Tim Koller. Discusses the four foundational principles of corporate finance.
Harvard Business Review
OCTOBER 22, 2015
The HBS team has been using Time-Driven Activity-Based Costing (TDABC), an approach initially proposed by one of us (Bob Kaplan) and Michael Porter, to help providers pursue the value-based delivery of care. One of the team’s central findings is that TDABC cannot be delegated to the finance function.
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