Strategy Driven

MARCH 15, 2023

It’s not uncommon for retail stores to introduce customer loyalty programs – examples include Amazon Prime and Starbucks Rewards – or use marketing tools, e.g., ReferralCandy. Leverage customer trends and marketing forecasting to improve your advertising campaigns. That’s how you can make your business flourish.

Retail 102

Retail Tips Succession Management 102

Chart Your Course

DECEMBER 28, 2017

This Herman Trend Alert is intended to provide employers with insights about what to expect in the coming years, so that they may position themselves for success. It will be important for companies to remain vigilant to market opportunities and not dismiss investments that have not worked in the past, but could benefit from some adjustment.

Trends 100

Trends Forrester Agility Emotional Intelligence 100

Harvard Business Review

AUGUST 21, 2014

Census Bureau, ComScore, eMarketer, and Forrester. All show similar trends. If historical trends continue, e-commerce’s share of retail will rise from 11% today to about 18% in 2030, albeit with big variations by category. Of course, that pesky “if historical trends continue” phrase generates ferocious debates.

Retail 8

Retail Price Forrester Merchandising 8