GE’s Culture Challenge After Welch and Immelt
Harvard Business Review
JANUARY 26, 2015
In our opinion, culture is contextual, and what would have been appropriate in the 19 th century, when the company was a one-product, one-country organization, is very inappropriate in today’s far more globalized environment. (GE GE now operates in 175 countries across the globe.) The context demanded operational excellence.
8 
Let's personalize your content