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How to Design (and Analyze) a Business Experiment

Harvard Business Review

OCTOBER 29, 2015

The rise of experimental evaluations within organizations — or what economists refer to as field experiments — has the potential to transform organizational decision-making, providing fresh insight into areas ranging from product design to human resources to public policy. Use a big hammer.

Hammer 8
Hammer Advertising How To Customer Loyalty 8
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Recruiting Strategies for a Tight Talent Market

Harvard Business Review

APRIL 7, 2016

According to the Society for Human Resource Management (SHRM), late 2015 was the most difficult hiring period in four years. ” In his family’s living room, his proud parents give him his “grandpappy’s” giant hammer. ” message and think, Hey, maybe it’s time for a change.

Marketing 8
Marketing Strategy Hammer Media 8
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